Turning ambition
into outcomes.

Finance student at the University of Arizona's Eller College. Co-founder. Operator. The work is real, the numbers are auditable, and the direction is clear.

My Story View Resume

3.90

GPA

Dean's List × 3

~1,000%

Per-Unit Margin

New Wave Cosmetics

600+

Locations Mapped

Riskr Platform

30+

Members Led

SEA VP

David Bax Finney

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Analyst mindset. Founder instinct. Operator in practice.

Finance trained the thinking: precise, data-driven, grounded in fundamentals. Entrepreneurship trained the judgment: ownership, execution, and building under real constraints. Both are active, not aspirational.

Finance & Investing

Asset management intern, financial modeling, portfolio analysis, and a deep interest in private equity and venture capital.

Entrepreneurial Operator

Co-founded New Wave Cosmetics: ~1,000% per-unit margins, profitable in months, 10K-unit production order placed for e-commerce expansion. Built Riskr solo.

Campus Leader

Vice President of the Student Entrepreneurs Association. Academic preceptor. Competitive case winner. Real outcomes, not resume filler.

Two behavioral profiles. One integrated picture.

Structured diagnostics in BCOM 314 mapped communication style, professional reputation, motivators, and charisma across two instruments. The SPI places me as a Driver: decisive, structured, execution-oriented. The PRS adds a second layer — peers consistently rate the external signal as Expressive: dynamic, engaging, and socially authoritative. Both are accurate. Both are useful.

The full assessment — and what it means for how I operate in teams, leadership, and high-stakes communication — is documented in detail.

View the Full Assessment

Internal Operating Style

Driver

Task-oriented · Decisive · Direct

External Perception

Expressive

Dynamic · Engaging · Impactful

Charisma Profile

Charismatic

Warmth +6.36 · Confidence +3.64

Motivator Profile

Achievement

Results-driven · Competitive · 80/100

Selected Work

Projects that prove I can analyze, build, and lead. Not just talk about it.

View All Projects

Consumer Brand

New Wave Cosmetics

~1,000% per-unit margins, profitable within months, 10K-unit production order placed. Built from zero, no outside capital.

OperationsFinanceBrand Strategy

Product Build

Riskr

Solo-built adventure discovery platform: 600+ locations across 80+ countries, full maps integration, community-rated safety data.

Product StrategyDevUX

Campus Leadership

Student Entrepreneurs Association

VP of the premier entrepreneurship organization at UofA: 30+ members, 5+ speakers per semester, full event and budget ownership.

LeadershipOperationsProgramming

Professional Persona Video

A short video overview of the professional profile: operating style, external perception, and the combination of analytical discipline and entrepreneurial execution that defines the work.

Produced as part of BCOM 314 at the University of Arizona — the same course behind the behavioral assessment documented on the Persona page.

Open on YouTube